TV-EDU112 University Master Degree in Innovative Hospitality Management

Erfahrungsbericht Innovative Hospitality Management

Zugangsvoraussetzungen:

Dauer: 1 Jahre
Studienbeginn: 1. September (Studiengänge mit Studienbeginn Februar)
Sprache: Englisch
Land: Niederlande

The University Master Degree Innovative Hospitality Management is a one-year full time master course. The first academic block takes place in Barcelona, Spain, followed by the second academic block in Maastricht, The Netherlands. The In-Company Research Project (internship) could take you anywhere worldwide (visa permitting). See graphic below fort he study plan:

The University Master Degree Innovative Hospitality Management is a one-year full time master course. The first academic block takes place in Barcelona, Spain, followed by the second academic block in Maastricht, The Netherlands. The In-Company Research Project (internship) could take you anywhere worldwide (visa permitting). See graphic below fort he study plan:

Leadership Competencies (held in Barcelona and Maastricht): The people working in hospitality are the ones in charge of making it an interesting field for personal and professional growth. (Barcelona and Maastricht)

Leadership Development Program (4 ECTS): Students are guided in developing the basic competencies for professional life, with a special focus on the requirements of working as Hospitality Managers.
Communication Skills (3 ECTS): Principle and practices of management, communication and consulting will be introduced and practiced. These skills will be applied in a short but realistic management project.
Cross-Cultural Management Skills (3 ECTS): Assesment and advice in how to release higher potential in individuals enabling sustainable success by making the most of alternative cultural perspectives.
Innovation and Entrepreneurship in Hospitality (Barcelona Block): New trends in the hospitality field are changing the scenario of jobs in the future. The program prepares students to provide a more creative and efficient approach to the profession. Real life case studies complement the academic inputs.

Redefining the Hospitality Experience (5 ECTS): It focuses on concept and idea generation frameswork for indentifying and creating hospitality business oportunities through the enhancement of the guest experience. Cool Hunting, Design Thinking processes and Imagineering and Co-creation are specific topics covered within the module. Selected tools, techniques and examples of good innovation management will be covered.
Innovation Management in Hospitality (5 ECTS): This module reviews relevant innovation concepts in tourism and hospitality, with a specific focus on the main factors and drivers in innovation in relation to hospitality organizations.
Entrepreneurship and Intrapreneurship (5 ECTS): This module focuses on the challenges of turning ideas and innovations into profitable and sustainable business, either by creating a new company or entrepreneuring inside an existing company.
International Hospitality Management (Maastricht Block): Students become acquainted with a creative and systematic pursuit of organizational goals within the hospitality industry, by planning, organizing, leading and controlling the available resources in a concerted and sustainable way.

International Strategic Management (5 ECTS): Starting from the mission and vision and given the objectives of a company, a strategic analysis of a real company in the hospitality industry will be submitted. After completing the strategic analysis students will make an implementation plan, including risk management. Competitive and internationalization strategies will be evaluated among others and a choice will be made for the company.

Career opportunities:
Higher management positions in the hotel industry: revenue management, operations management, marketing management, food & beverage management, financial management, duty management. Hospitality Consultancy.

Contact
Hotel Management School Maastricht
José Sanchez Lozano
Betlehemweg 2
6222 BM Maastricht
Netherlands

phone.: +31 6 81417395
e-mail: jose.sanchezlozano@zuyd.nl

website: http://www.hotelschoolmaastricht.nl